I’ve just bought Jeff Walkers latest product – Product Launch Formula 3.0. I’m a sucker for a nice shiny new Internet Marketing Course. I’ve bought several in my time.
So why am I not a millionaire yet?
Well I think the main reason is that I love to learn new stuff but then when it comes to implementation after a solid enthusiastic and VERY organised start my enthusiasm seems to wane.
The last big product I bought was Traffic Secrets 2.0 which I learnt loads from but I did not use the knowledge to its full. Don’t get me wrong TS 2.0 helped me help my clients no end but I didn’t do what I thought I was going to do with it which was to crush the market in my particular niche choices. Quite simply my enthusiasm for that tailed off horribly.
So what has changed and why is the purchase of this particular product going to be any different. To be honest I didn’t really know, other than the marketing for it was so good I simply HAD to buy it!
That is true, but when I thought about it more, actually lots of things have changed in my life since my last big course purchase and I now think I am in a better place to learn and implement these brand new strategies.
So I made my mind up to buy it, it took 3 or 4 days of waking up at 4am thinking about it over and over again but I finally made the decision.
So what is Product Launch Formula 3.0 and why has it got my attention?
Well unlike other courses I have done, it is an online course, so there won’t be a big cumbersome plastic box that doesn’t shut properly and all the CD’s fall out every time you pick it up.
There are 5 main modules with a Foundation module to get you started. The foundation module includes all the launch videos used in the launch of PLR 3.0, a course of 15 videos on List Building, about 20 case studies, and lots of other bonuses.
The 5 modules are delivered (made available online) via the extremely sleek members interface (powered by the yet to be released to the public Kajabi, its awesome) every 8 to 10 days, depending on how Jeff thinks we are all doing. It’s mainly video delivery for each module with regular coaching calls which will be recorded so you can learn at your own pace (handy for me LOL).
The emphasis during the launch was of step by step learning and filling in the blanks style of material presentation. For example to help you create “your” launch story there would be an information video followed up by a coaching call and a simple PDF with 5 to 8 questions and as a result of answering them you would have “your story”. It’s that simple.
I totally believe that this course looks more promising than any other i have ever done and it will help me take my business (AND Life) to the next level.
I will keep you posted on my progress.
Once I have gleaned all the knowledge I can from it, I’m hoping to create something that will help my clients move their business to the next level.
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Hi Steve
All I know is, since I started investing in trainings like this from people who I like and respect, things have definately improved dramatically.
When I’ve done what they suggest, I’ve always made more than my money back and more and you learn stuff that you implement time and time again.
I’m looking forward to working through it myself but in the meantime hearing about your progress!
Cheers, Nicola
I bought John Carlton’s Copy Writing Courses (Simple Writing System).
Like you’ve I’ve invested in bright shiny objects before. The difference with this one was that there was home work, a tight deadline, and all my work was reviewed by a mentor. I HAD to view the vids, read the books and get into it.
So now I look out for courses taht have that element – it’s hell while it’s happening, but it embeds the learning and means the boxes do not sit on the shelf.